Case studies
Selected case studies on retention systems, user-signal translation, growth operations, and narrative/GTM alignment.
Built a community-led growth engine at Common (Feb–Aug 2025): Discord 7K→46K, 100K MAU, ~400K UGC impressions, Turkish regional expansion, and Lamumu sellout outcomes.
Led a global storytelling campaign and creator challenge to produce the ISS Nobel Peace Prize submission and increase youth participation in the mission narrative.
Designed and executed LayerZero’s Sybil Bounty and Protocol RFP programs to protect TGE integrity and coordinate ecosystem-driven token distribution inputs.
How I quadrupled sales in 1 quarter.